We just bought a home and had to do some major renovations. I have replaced most of the bulbs in the house with Cree (9W, 800L) and Phillips (10.5W, 800L; 7W, 600L; 4W, 320L), and have to agree that the Phillips 10.5W and 4W models have a more natural feeling light to them compared to the Cree 9W and the Phillips 7W.
My biggest complaint with the Phillips LEDs (the 7 and 4W versions at least, since I didn't read the packaging on the 10.5W bulbs), is that they have a 1-year warranty at 3 hours of use daily, compared to the 10-year warranty at 6 hours of daily use for the Cree. Further, the Phillips packaging warns not to use the product in a sealed enclosure, which most light fixtures are, in my experience. Cree's included product literature inspires way more confidence in the technology, besides having the edge on efficiency.