Become a fan of Slashdot on Facebook

 



Forgot your password?
typodupeerror
Google

Submission + - The Dirty Little Secrets of Search

Hugh Pickens writes writes: The NY Times has an interesting story (reg. may be required) about how J. C. Penny used link farms to become the number one google search result for such terms as "dresses," "bedding," and "samsonite carry on luggage" and what google did to them when they found out. "Actually, it’s the most ambitious attempt I’ve ever heard of,” says Doug Pierce, an expert in online search. “This whole thing just blew me away. Especially for such a major brand. You’d think they would have people around them that would know better."

There are worse things in life than death. Have you ever spent an evening with an insurance salesman? -- Woody Allen

Working...