Geek rage is right. People here are getting all worked up over something that probably doesn't affect them. I suppose some people just like getting upset at big media companies.
I'm a backer. Is anyone else here an actual backer? I pledged enough to get a digital download. I never expected it to be a DRM free version. The fact that I can download it to my Nexus 7 is a bonus further than I was expecting. When I signed up, I was thinking they were probably only going to deliver a MS Windows only version - after all the project is being run by a director/producer, and not a tech head.
And am I upset with the digital download? No. Totally DRM free would have been great, but it's not something that I expected.
Right, so, as a backer, what did I actually expect for my money? I donated money to have the chance to see a Veronica Mars movie that would have been on a cheap budget and a direct-to-video quality production.
What did I get? I got a move that is really like a cinema quality release movie. That's more than I hoped for. I also got a t-shirt, stickers, the script, a DVD, and a digital download. All of that for half the cost of a AAA game title.
Heck, I'm over the moon.
And what else did I get for being a backer? I got sense of ownership of the movie and the whole creation process. It was a fun journey.
Also, for any of you non-backers that have decided to download the movie, well, I'm a bit disappointed that you're interested enough to have a look, but it would have been nice if you could have contributed someway. Maybe if you like the movie, try to make it one of the most pirated movie around at the moment. With more interest, maybe there can be a second Veronica Mars movie.
What non-backers don't appear to know is that Rob was restricted by the studios and the agreements with the cinemas on how he could allow the digital downloads. To get a movie in the cinemas, at the same time as being available for download is the first time this has happened (as far as I know). The studios and cinema owners normally never allow this.
One final thing. Even though the kickstart paid for the production of the movie, the studio covered the cost of the kickstarter rewards and also the (little) promotion that went on. So I can understand why the studio wants to keep control as much as they want over the distribution.