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Journal ZonkerWilliam's Journal: What has happened to creativity?

Working in IT for the past 20 some odd years, I've started to wonder what has happened to creativity. True technological toys have gotten smaller, cheaper, faster, etc. but very few new things have come out in the past twenty years. Speaking with Colleagues they believe that only true creativity occurs when there a paradigm shift in thinking. If so are we past due for a shift in thinking? Then theirs this article from ACM Queue, http://www.acmqueue.com/modules.php?name=Content&pa=showpage&pid=384, that makes a point that true innovation is hampered by risk and loss. I am hoping for the paradigm shift myself, it would be a sad world to know that people are to afraid of taking chances.
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What has happened to creativity?

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If you can't learn to do it well, learn to enjoy doing it badly.