slowly drive the spike through AM's heart.
Are you kidding? There are 1 girl for every 2200 guys or so, between that factoid and the media interest in this, I'd be a months pay they've gotten more subscribers in the last month than in the last year.
This is doing nothing but good for them, all they need to do is put up a reminder about pre-paid CCs when signing up.
2200:1 ratio is better than 0:1 ratio that most of these people actually have of meeting a girl that's willing to sleep with a married man.
If they had a greater than 0 chance without Ashley Madison, they'd never have used AM in the first place.