Then came the really "in your face" ads with automatic audio, giant sizes, and irremovable ones which obscured content. Irritating, but not a deal breaker. I've got a thick skin, or so I thought. I can deal with all that crap, especially if it helps pay for the site's bandwidth (though I never bother with ads personally, at least not consciously).
End of story right? Oh no,.... they just had to go further didn't they. Then came the ones that suck up all my CPU, losing me money in electricity, heating up the CPU (so I can't have the fan quieter), and generally causing the PC to slow down. I like to open up many tabs in my browser, and this easily eats up the CPU in all four of my CPU cores. Same with the two cores on my laptop.
Since I realized what was happening more clearly, I now hate the ad networks of course, and also hate the CPU management in Chrome and other browsers (Shift+ESC is oaky, but no maximum CPU limit for each process?), and you know what? I even hate Windows for not allowing better/easier CPU management/priority of the processes. Yes, no ability to throttle the percentage of CPU used for a process, let alone be able to define the limits independently for each process. And yes I know there are various apps, but not having this feature by default is insane, and so typical of the mindset at Microsoft.
I installed AdRemover for Chrome (higher rated than Adblock by the looks of it), and have never looked back.
Goodbye ads forever.