Yeah, they were pumping like 25 million to place DSLAMS at every SLC, enabling everyone to connect and surf at the (then) astounding 1Mbps.
Sadly they realized their infrastructure was not up to snuff to handle the increased traffic.
Soo, they tried to wrangle permits and easements to get the new wiring or fiber laid. Sadly, the NIMBY's and politicals pretty much screwed things over for them so most of the money got sank into permits and (maybe) bribes just to get to 15% of the roll out goals.
Soo, the project got flipped to lightspeed, which was fiber to pole, then U-Verse.