The gaming industry is changing. Every one of the major players is trying to find a way to change with it and are taking different paths to find out which works and which doesn't work doesn't make them evil or good.. They are just trying to find a way to produce games and be profitable is the goal, they are forcing you to anything (which would be evil). So, what's happening is what you should WANT to happen.
What does vilifying those that have a different viewpoint accomplish?