I simply don't trust a company that farms out their userbase's private information for monetary gain,
But the point is they have not done that with either of those two companies (at least not any more than those companies were already doing).
Your mistake is in treating all subsets of a company equally based on what one part is doing. If you want to see change, reward what a company does that you like, do not instead curse them forever for the mistake of one part. Otherwise you will never see change because there is no motivation nor visibility to what people want more.