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Microsoft

+ - Previous Post First Bill Gates/Jerry Seinfeld Adv->

Submitted by
SnapperHead
SnapperHead writes "Those Jerry Seinfeld Microsoft advertisements started today. CrunchGear's Doug Aamoth recorded the first ad during the Giants/Redskins game and put it up on the site. This is reportedly a $300 million ad spend. Seinfeld gets $10 million.

It's a cute and cuddly situation comedy about shoes. Has a couple of moments. No mention of Microsoft or Windows other than "are they ever going to come out with something that will make our computers moist and chewy like cake so we can just eat them while working?" A butt wiggle by Gates followed. Overall, I give this a 0/10.

These ads can't be all tech or they'll lose the audience. But I can't imagine this will sell software, either.

- Epic fail"

Link to Original Source
Technology (Apple)

+ - Apple Tops Innovative Company List

Submitted by
SnapperHead
SnapperHead writes "Businessweek compiled their 2007 list of the 50 most innovative companies.

Apple leads the pack for the third year in a row. As our first-place innovator for the third year in a row, Apple reigns again. The iPod creator is a master of superb product, store, and experience design. Now that it's invading the living room and the cell-phone market, will it continue the winning streak?

The list was compiled based on volunteer surveys sent to executives of the 1,500 largest global corporations.

Meanwhile, it was recently revealed by Forbes that despite an official $1/year salary, Apple's Steve Jobs is the highest compensated CEO in America this year at $646 million."

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