In europe we speak different languages, most people only one, the next group English and their own one. Fewer people would speak three. If you only speak one you don't care. If you speak English you are annoyed that the BBC is blocked. But pretty mush no one is bothered by geoblocking beside intra-european expats. However companies still block their contents to only those in the coutry. The reality is if you disable geoblocking in the EU its the US content we want to get, the rest is rethorics.
An all out ban on geoblocking would have to force akamai and other content providers to not block when operating in the EU.
That would be tricky, the whole question is not properly based because of the language issue that one seems to mention.