Look, I'm in IT. I work with computing systems and stare at screens all day. I read a lot of stuff online. But, I also have over 5K books in my personal library. For me, it's not so much the feel of having a book in my hand as it is the smell of books. There's just something about that that you don't get staring at a display. I'm also one of those people who can't see paying $7 for something I can't hold. It's sort of like blowing cash on Candy Crush Saga. What are you really getting when you buy an ebook? Yes, the author's hard work, but it's the tangibility thing.
Not to mention, who's gonna spend millions on a first edition Ebook?