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The Real 'Stuff White People Like' 286

Posted by samzenpus
from the taking-a-closer-look dept.
Here's an interesting and funny look at 526,000 OkCupid users, divided into groups by race and gender and all the the things each groups says it likes or is interested in. While it is far from being definitive, the groupings give a glimpse of what makes each culture unique. According to the results, white men like nothing better than Tom Clancy, Van Halen, and golfing.
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Anti-Product Placement For Negative Branding 130

Posted by samzenpus
from the touch-of-death dept.
An anonymous reader writes "Product placement to promote your brand just isn't enough any more. These days, apparently, some companies are resorting to anti-product placement in order to get competitors' products in the hands of 'anti-stars.' The key example being Snooki from Jersey Shore, who supposedly is being sent handbags by companies... but the bags being sent are of competitors' handbags as a way to avoid Snooki carrying their own handbag, and thus potentially damaging their brand."

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