+ - Apple's big headache in emerging markets: Cheap Android phones are dominating->
Submitted
by
brocket66
brocket66 writes "The latest Kantar Worldpanel market share numbers show that cheap Android devices from Samsung, LG, Motorola, Huawei and ZTE are driving a market share surge for the Android OS. In Mexico, Android’s share of the smartphone market has zoomed from 19% to 37% in a year. In Brazil it’s gone from 20% to 47%.
At the same time, iOS market share grew from 2% to 6.2% in Brazil, but actually declined from 8.6% to 4.7% in Mexico. Android vendors have recently gone on a price cutting binge in Latin America, slashing prices of smartphones to well below 300 reals in Brazil. The iPhone pricing in Brazil levitates around 2’000-3’000 reals."
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At the same time, iOS market share grew from 2% to 6.2% in Brazil, but actually declined from 8.6% to 4.7% in Mexico. Android vendors have recently gone on a price cutting binge in Latin America, slashing prices of smartphones to well below 300 reals in Brazil. The iPhone pricing in Brazil levitates around 2’000-3’000 reals."
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