You mightn't call being in the top 9% of households incomes "exceptionally affluent", but the other 91% of people probably do.
For a school that costs $60k a year?
Are kids today really that stupid? If you don't have an income that high, even with a LOT of grants, you're taking on a crushing debt.
The first lesson people need to learn is to live responsibly. Someone who isn't from a family making that much dropping a quarter million dollars on an education is, in fact, a perfect example of not.