I recently got upgraded from 100Mbit/s to 1Gb/s, and I did not even ask for it - Internet is included in the rent in the apartment block where I live and there was no price increase. The portion is around $15/month or so.
Indeed I was surprised recently when I heard how much US:ians pay for their low-speed Internet. Apparently, it is because networks were deregulated in 1995 in a way that allowed the largest providers to consolidate into an oligopoly, quashing the competitors by buying them instead of competing with better prices and/or services. The Tek Explains it.