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Why Apple Can't Get Movie Content 132

Posted by CowboyNeal
from the bargaining-tables dept.
An anonymous reader writes "This article analyzes Apple's negotiations with record companies and movie studios. It explains why Apple's preferences are aligned with those of consumers. Using a software model, it concludes that the iTunes Movie Store currently doesn't have the software/hardware lock-in that forced the music industry to agree to Apple's terms for the Music Store."

"Most of us, when all is said and done, like what we like and make up reasons for it afterwards." -- Soren F. Petersen

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