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Why Apple Can't Get Movie Content 132

Posted by CowboyNeal
from the bargaining-tables dept.
An anonymous reader writes "This article analyzes Apple's negotiations with record companies and movie studios. It explains why Apple's preferences are aligned with those of consumers. Using a software model, it concludes that the iTunes Movie Store currently doesn't have the software/hardware lock-in that forced the music industry to agree to Apple's terms for the Music Store."

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