Sweden opens Second Life "Embassy"
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MLease
MLease writes "Apparently Sweden is the first to spot a new tourism marketing strategy. According to CNN, they have opened the first cyber-embassy in Linden's Second Life. It doesn't actually offer any consular services, but merely serves as a place to "promote the Nordic state's image and culture". Sweden's Foreign Minister, Carl Bildt, attended the opening of the "embassy" in the form of an avatar, as well as announcing it in a Stockholm press conference."
