Unfortunately much of that is outright lie. Lockheed Martin specifically sold F-35 to other countries under the umbrella of "you can replace all your fighter, attack and close combat support aircraft with this one machine". This is why they got so many countries on board with financing in spite of having no aircraft to show for it.
This has since been proven to be false, to the point where several countries like Australia have opted to buy other aircraft like F/A-18E/F models to replacing their aging fleets instead of F-35 after failures of F-35 became evident.
As for "design goals" as it comes to F-35, is there really anyone still having that discussion, other than Lockheed Martin shills? We already know they failed at meeting essentially all of them, and design requirements had to be continuously reduced so that aircraft would have at least some chance of meeting them. Knowledge of this is widely available in mass media.