friendster
xanga
geocities
tripod
etc.
and don't worry about facebook, in a few short years, it too will be a hasbeen, replaced by whatever site is the new trend
social networking sites are nothing but trends. they have the limelight for a few years, then they fade. think of them as the bell bottoms and ankle warmers and member's only jackets of the web. here today, master of everything, gone tomorrow, utterly forgotten
so how do you make money off of them?
you make money off of social networking sites by becoming extremely powerful, then seducing some tragically unhip media conglomerate to buy you for gabazillions, then you sleep all day and party all night
so congratulations murdoch, you have a place in "new media" after all: the patsy left holding the bag