The Latest Social Network: Binge Drinking[->] 2008-06-23 07:03 KentuckyFC
KentuckyFC writes "Binge drinking is a rapidly growing problem in city centers in the UK. "Vomiting, collapsing in the street, shouting and chanting loudly, intimidating passers-by and fighting are now regular night-time features of many British towns and cities," say economists who release the results of their study of the problem today (abstract). Their conclusion is that the pattern of binge drinking among individuals in the UK follows a small world network. In other words, you are much more likely to binge drink if your friends, family and work colleagues also indulge. Understanding the network properties could be crucial for stopping this kind of behaviour. In scale free networks, well-connected individuals such as film stars can have a disproportionate effect because they are linked to such a large number of others. So targeting these so-called hubs has been suggested as a good strategy for tackling behaviour of this kind. But today's study is significant because hubs don't exist in small world networks and that means that this approach won't work."
http://arxivblog.com/?p=484
http://arxivblog.com/?p=484

