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Language changes to suit a society's needs and values. Fixed definitions and spellings of words is a recent (150 years) development. Verbing nouns is popular and accepted tactic in western society. All your protestations to the contrary will not modify this behaviour.
I got my first GMail spam today... Take a look at this doozy: (web URLs modified to deprive the morons of any extra links)
See http://www.elections.ca for details.
20 minutes to vote.
4 years to wish you had.
Although the way the mod points are dealt out lately my dead dog could get a +3 with very little trouble.