They should need no license to use the "public" airwaves. The airwaves should be privately owned and traded just like land. The immorality of the state owning the airwaves does not justify the state threatening to destroy a private business if they do not act in the public good as it is perceived by some bureaucrats.
The federal government gives money to (and takes money from) practically everyone. If that's your standard for judging if someone should be subject to force by the state, we'd all be slaves. The fact that the government gives out money to everyone makes it necessary to take that money whenever it is offered to you lest you lose out to a competitor that took it. If you don't want to be in this sort of moral quandary, have the state stop redistributing your wealth to everyone else.
If you don't like their terms, don't sign their contract. They're not your slaves and have no moral obligation to offer your favorite price structure. Use another service. I do.
The FCC is completely out of line here.
Or just pick it up and throw it out the window.
I've thought "damn hippies" ever since seeing the hysteria they try to throw people into over nuclear power.