Infonaut writes "AOL Music Now and Virgin Digital are toast. Yahoo's subscription music service isn't doing well, nor is MTV Urge. Rhapsody and Napster are hovering at around a million subscribers, but they're having a difficult time adding customers. Could it be that the music execs actually don't want to see the subscription model succeed? Seems they can't find a business model they like. They're scared of Apple, they're scared of even the Zune, and they're scared of subscription services."