Lasrick writes: Michael Mann writes about the ad hominem attacks on scientists, especially climate scientists, that have become much more frequent over the last few decades. Mann should know: his work as a postdoc on the famed "hockey stick" graph led him to be vilified by Fox News and in the Wall Street Journal. Wealthy interests such as the Scaife Foundation and Koch Industries pressured Penn State University to fire him (they didn't). Right-wing elected officials attempted to have Mann's personal records and emails (and those of other climate scientists) subpoenaed and tried to have the "hockey stick" discredited in the media, despite the fact that the National Academy of Sciences reaffirmed the work, and that subsequent reports of the IPCC and the most recent peerreviewed research corroborates it. Even worse, Mann and his family were targets of death threats. Despite (or perhaps because of) the well-funded and ubiquitous attacks, Mann believes that flat-out climate change denialism is losing favor with the public, and he lays out how and why scientists should engage and not retreat to their labs to conduct research far from the public eye. 'We scientists must hold ourselves to a higher standard than the deniers-for-hire. We must be honest as we convey the threat posed by climate change to the public. But we must also be effective. The stakes are simply too great for us to fail to communicate the risks of inaction. The good news is that scientists have truth on their side, and truth will ultimately win out.'