I can see by his picture that he's an old dude and by his statements he seems pretty out of touch with this century. Someone who works for the old dude should inform him that every bit of DLC ever released, like any software, is made available by pirates immediately, so that people with pirated copies of games can easily 'complete' them with the missing DLC bits. Horse armor for Oblivion, Dragon Age expansion areas, new towns and dress-up clothes for The Sims3...these are just some examples. All DLC gets pirated, What this man plans to do, really, is just annoy the paying customers who expect to get a full game when they pay for it. If he really wanted to improve gamers experience and build goodwill, he should go the opposite route and abolish DLC for his games, releasing new content at intervals for free, like they did last century before DLC-for-money caught on. As usual, he should look at what Valve is doing. They are doing it (mostly) right, and always have.