I'd rather go about this a different way. If the president of Bell Media wants to call infringement stealing, I'd like to compile a list of things stolen by Bell Media.
If the definition of "stealing" is that loose, we can surmise that the president of Bell Media:
Has stolen US programming -- it is also available from Bell Media under license, which steals from the US: after all, residents can step over the border and legally view the programming, so Bell Media is stealing viewers from the US.
Has stolen broadcasting technologies from people everywhere -- You know that TCP/IP? It wasn't invented in Canada. You stole it.
Has likely stolen all sorts of documentation -- a quick pass through the office would be enough for me to find multiple cases of infringement.
Just because Bell Media has come to an agreement with US distributors of media doesn't mean that individuals have to go through Bell, no matter what Bell ExpressVu was able to pass into law regarding satellite broadcasts.