According to articles on the Prague Post
and MSN's Money Central
, American Blind, AXA, Geico, L.L. Bean, and Louis Vuitton are suing Google over keywords that produce advertisements on a Google search page. The paid advertisements do not change the results of the search, but they do result in advertisements placed on the boarder of the search page. The companies involved in the litigation claim that this is a violation of their trademarks. Since the linking of keywords and advertisements was patented by Yahoo, that organization is suing Google as well.