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Free Phone Calls... If Advertisers Can Eavesdrop 246

Dekortage writes "Today, Pudding Media is introducing an Internet phone service similar to Skype's online service, but without any toll charges. The catch: they are eavesdropping on phone calls with voice recognition software to monitor calls, then push conversation-relevant the ads to the subscriber's computer screen. Interestingly, during tests, "conversations [were] actually changing based on what was on the screen," said the president. "Our ability to influence the conversation was remarkable.""

A rock store eventually closed down; they were taking too much for granite.