As long as they want to keep paying near zilch in taxes, they will comply. Besides, they don't need prying eyes when they have direct access.
Usually a bored IT tech looking for a company paid vacation.
One of my customers says Windows 8 is for people dumb enough to put their "stuff" in the cloud. I'd say that's about right. Lower the intelligence level required and get more data from the consumer. Kind of like dumbing down the curriculum and tests in school, because certain kids don't score well.