I wonder if YOU would be to hear that there WAS a lawsuit pretty much for that reason a Long long time ago...
Home and professional recording
One other major consequence of the Betamax technology's introduction to the U.S. was the lawsuit Sony Corp. v. Universal City Studios (1984, the "Betamax case"), with the U.S. Supreme Court determining home videotaping to be legal in the United States, wherein home videotape cassette recorders were a legal technology since they had substantial noninfringing uses. This precedent was later invoked in MGM v. Grokster (2005), where the high court agreed that the same "substantial noninfringing uses" standard applies to authors and vendors of peer-to-peer file sharing software (notably excepting those who "actively induce" copyright infringement through "purposeful, culpable expression and conduct").
I could have just linked BUT I think that copying for personal use is rather appropriate in a story like this. See? A small unknown and rather likable company always looking out to protect the common man against big evil media companies, Sony, stood their ground and gave us the VCR and made it so that ungrateful snots like DJRumpy don't even remember that once the media he has been spoonfed since birth wanted to deny him this.
Mind you, all this is an old story that has to deal with one of those "everyone knows the social rule but nobody follows it because we are all special but others should follow it because they are not".
Fox has a point, oh my god I will go to hell for that, TV broadcasting gets it money by giving YOU TV and advertisters eyeballs to watch the commercials. It is pretty straight forward entertainment advertising. You watch the pretty girl strut her stuff, you take in that smoking might be good for you after all. Soaps made this very clear, "Women of the world, you like endless drama that never ever gets to a point? Well, we at your favority washing powder brand (and since we give you this lovely tv, surely we are) give you what you want, both on the TV and in the washing machine!".
Of course, this social contract sorta goes two ways. The advertiser actually has to put on a show. The girl has to be pretty, the TV for women absolutely devoid of any intelligence whatsoever. It is NOT part of the contract to completely saturate the viewer and remove any actual entertainment no matter how vapid from the stream. You shouldn't put the pretty girl completely inside the giant pack of smokes. The deal is, nice bits stick out to make it worth looking at her!
TV now has a cable cost, special channels cost extra subscription fees and in exchange for this, we get even MORE commercials!
It is NOT that people hate commercials, see the superbowl ads but it is that when you PUT them freaking everywhere and turn the super bowl into 3 hours of commercials and 15 minutes of action (actually, ain't it already that? Perhaps I should not have used the most boring sport in the world as an example) with the action overlaid and surrounded by ads people just get annoyed.
If you put on a production of a classical piece of theather say eh.... Hamlet ( I do know more then one piece, I assure you! I am not an American after all, no I don't have to proof it) and put up a message "this brought to you by Coca Cola" few would mind. You might even put a banner beside the stage for the brand. BUT if you start to go "To drink Coke or to drink a lesser known brand" people will start to get upset.
Soaps were okay to be interrupted every now and then, after all it gave the women sometime to do some actually bloody housework. It always struck me as odd how women can claim house work is so fucking hard when there is all this TV aimed at them during their supposed working hours. How many TV programs are on during the day aimed at men at work? ZERO! Men don't get to lay on the sofa and watch TV all day dammit! We got to mess around with that new sexy teen girl intern non-stop! How about my wife mess around with the intern and I lay on the sofa to watch! Equality NOW!
Anyway, when you are watching some TV actually worth watching, it gets annoying to have it interrupted and overlaid with ads, especially when you have to pay for cable and the channel as well. The deal is OFF!
Fox, reduce the insane amount of advertising, cut the bulk commercials and produce quality programming so you can charge a premium for it so that your viewers become high quality viewers and you can make just as much money with fewer ads because the eyeballs are worth more.
THAT is the real problem with TV advertising. There are now so many slots for advertising that the price has collapsed, this isn't a Super Bowl style ad where only the top can afford to advertise, ANYONE can afford a TV spot now because the TV companies want more and more money so sell more and more slots with fewer and fewer people watching till everyone walks away in desperation, both viewers AND advertisers.
More is less in advertising. What is worth more. Game of Thrones with 30 sec of advertising half way through OR the weather channel with ads running continuously? That 30 sec slot might cost a million, those constant ad overlays? 10 dollars a pop. Oh, I made up those figures but I do know that for instance advertising in public transport is INSANELY cheap precisely because nobody pays them attention anymore. Put ads anywhere and everywhere and they loose all value. Scarcity creates value, abundance destroys it.
The sad part is that the obvious solution, PAY for your content directly isn't enough. The media companies are just to greedy. Buy a TV channel, they will add ads EVEN if they advertise with having no ads. Buy a DVD and they will add ads. I don't think it will be long before a DVD will stop a program mid way to show a commercial.
The sellers of advertisement space just don't get that people have a limit for the amount of advertising they can handle. To them it seems like finding new ways to push ad space is like printing free money, an endless way to increase revenue if only you can cram in some more.
It isn't. STOP the flood or people will find a way to stop the flood.
I don't watch TV anymore. NOT because I am somehow superior to the drivel that is on but because the constant endless ad breaks just don't fit with my way of being entertained anymore. I started by switching channels, but they synced ad blocks so I simply put the TV on mute, then switched it off and did something else waiting for the block to end and then I forgot to turn it on again... and now? I just don't turn it on anymore. New house came with fiber internet from KPN (dutch telecom) so I never bothered getting cable.
I bet FOX (well, RTL or something) wants to sue me too. I am skipping ALL THEIR ADS! Mwahahahhhahaaa!