Mind-control and social engineering keeps the masses in the USA passive and stuck in their own little worlds.
So the Pentagon is trying to convince Afghanistan to accept endless advertising, mass media, polls, celebrities and sports figures in a culturally-specific narrative.
Pentagon-funded researchers are building computer models of how the societies of Afghanistan and Iraq work http://www.wired.com/dangerroom/2009/03/darpas-social-s/
and releasing neuroscientists, artificial intelligence specialists, and gadgeteers for real world testing.
A demo will start vis Wizard of Oz and then allow the US to roll out ideas for grass roots organizing and collective decision making.
Someone dust off the Vietnam era http://en.wikipedia.org/wiki/Civil_Operations_and_Revolutionary_Development_Support for the web 2.0 generation?