Just hand over your geek card now. You've become to jaded & cynical to deserve it. This is Slashdot after all. You know: "News for Nerds", and all that. OF COURSE IT MATTERS what OS the latest gadget is using, does it understand Mobile Web sites, does it render XHTML Mobile Profile, etc. etc. etc. That's why we're all here reading about it. Brand names mean nothing to us geeks - it's all about functionality! Who cares about all the rampant fanboyism over a particular manufacturer's product? What we're concerned most with is how will this company's next offering stack up against others in this highly competitive & fast evolving market.
Also, in this case let's not forget that Apple has had a history of forcing innovation on the public and taking (borrowing and even stealing) cutting edge technologies & making them practical, popular & even necessary. For instance, before the iPhone, I remember trying to decide if I should toss my Palm Treo & go with a Blackberry. Back then, there weren't really any other smart phone options for me. I remember people laughing at the idea of a touch screen phone and harping about all that was wrong with the iPhone's simplistic interface and wondering how successful they'd be by not allowing the iPhone to be carrier-branded
Now look at how far we've come. Almost every phone out there today has benefitted in some way from the iPhone - not to mention that there are alot more smart phones on the market today & they all resemble the basic iPhone design.
So come on, the iPhone saga has been a hot topic since its vaporware days, and even if you don't use an iPhone, you're inner geek has to be at least curious to see what the next version will have to offer.