so?
S3 - competes with akamai, and azure - cloud services
fire/kindle- compete with sammy, goog, apple - hardware (nevermind all the amazon basics branded accessories)
amazon locker, next day delivery - distribution/logistics- FedEx/UPS
the dome - major studios, netflix - content
amazon fresh - safeway, albertsons - food
music/video streaming - apple, netflix, google, MS - digital distribution (and don't forget the game studio they bought)
and with a "store" coming to Manhattan - retail.
what's next, cars? oh, wait... http://www.autoblog.com/2014/0...
amazon is fighting a multi-sided war
look what happened to the Nazis when they decided to take on the Allies in the West, and the Russians in the East - Germany got crushed in the middle
if you spread yourself too thin, you risk losing all the battles. (Fire phone anyone?) - a little dramatic perhaps, but
Wall Street just set a shot over the bow.. the "jack of all trades, master of none" philosophy is going to come back and bite them
you invest in a company to make money... sooner or later, your investors will bail if they don't see a return.
what kind of business likes to see their investors bail?