Whilst I can't comment on the political issues around the success of betamax, I don't think people manage to compare the situation very accurately. Sony continued innovating with betamax for quite some time and were often first to market with features. All betamax videos had excellent shuttle search function, due to the fact that the tape could remain spooled. Whilst VHS would do this eventually, it took some time. When I first had a VHS video, it seemed like it was constantly spooling and unspooling the tape. Another feature I liked from later models was peep search. This allowed the recorded to start playback of a tape whilst you were doing a ff or rew. I had a VHS that could do the same thing but it took about 5 seconds to spool the tape before it would show a picture. Sony also allowed you to put index points on a tape, very useful when you had 3 or 4 TV episodes on a tape. Betamax was the first to introduce hi-fi (not just stereo) sound. In general, betamax offered features that were ahead of VHS or never available on VHS. I feel I should point out as well that an L-500 tape was a two-hour tape and an L-750 was a three-hour tape, at least that's what I had in the UK. Quality wise, whilst I would generally agree there wasn't a lot of difference between the two, I would still say that at any one time, a new beta was better quality than the equivalent VHS. One last thing, I saw Sanyo and Telefunken betamax players.