"Let me suggest an alternative. The consultant was very smart. He knew that without strife and discord, there would be no show. Nothing that people would watch. Reality programs need drama. "
Let me offer an opposing view, you didn't read the article and have no idea what you are talking about.
Since the actual show wasn't a reality show, it was something more akin to "http://www.amctv.com/shows/the-pitch" or home makovers where the homeowner comes back to see their renovation and the show follows the technical aspect of the renovations, there was no need for "manufactured" drama.
In fact, making an indie game from scratch, involving all the technical aspects from both veterans and novices (the programmers and youtubers respectively), and having to do this on an imposed deadline would create all the "real" drama needed to make the show interesting. Not to mention the inside look at what most people never get to see, creatives making entertainment out of nothing.
what this douchebag did was take a creative environment, strip all of the creativity out of it and then throw in heaps of sexism, forced strife, corporate policy and "reality" fakey crap (like forcing a game programmer to re-enter a "scene" 5 times to get the "shot").
the biggest stupidity was that he was just some corporate douche who used the sponsorship ties the program had to force changes he thought would make the program better, he wasn't even someone there to make those decisions, only by throwing his corporate money weight around was he able to get the ones who were in charge of that stuff to concede to his input.
at the end of the article everyone pretty much agreed if this douche had never been there, there would have been no issue...
TL:DR the adults would have gotten along fine without this mental 3yr old.