Journalism 1: Write a story titled "Is xxx dead?"
Insert popular item of choice in place of 'xxx'.
Generates controversy and people keep falling for it.
You can be sued at any time, by anyone, for any reason, no matter how stupid.
Further, you must defend yourself in court, or you will automatically lose.
It's expensive for the person suing you so it's not generally done unless they're really angry or really rich.
Does any of that description fit any person or corporation in the story you posted?
The suit will be thrown out but Microsoft hopes by the use of fear to control you without actually having to pay lawyers.
They have lawyers on staff who get paid anyway so there's no down side to this unless you call their bluff or stop buying their stuff because of their practices.
Up to you man.
I tell them to turn to the study of mathematics, for it is only there that they might escape the lusts of the flesh. -- Thomas Mann, "The Magic Mountain"