The big news about game consoles of late are the recent price drops and hardware changes. However, an editorial at GamesIndustry looks into one of the side effects of those updates: decisions by both Microsoft and Sony not to include HDMI cables with their HD-capable consoles, despite the companies' long-standing interest in high-definition gaming. "From the perspectives of these companies, they want to include the cable which will be of most utility to the largest group of consumers possible, and it's clear that whatever research they have done suggests that the majority of consumers don't need — or rather, can't use — an HDMI cable. Neither firm wants to put an assortment of cables in the box 'just in case' — each additional cable erodes millions from the firm's profitability, after all. ... Supporting evidence that all is not well with the HD transition comes from Epic Games' Mark Rein, who told Eurogamer earlier this summer that 'over half the users who played Gears of War 2 so far do not have HDTVs.' Gears of War is a core gamer franchise, beloved of early adopters and the [so-called] hardcore. If less than half of those users are playing on HDTVs, what must the percentages be like for games like FIFA and Pro Evolution Soccer — let alone Singstar and Buzz, or popular movie tie-in titles?"

If your significant other complains that you play too much World of Warcraft, just show them this article about a user named "Prepared." He plays an amazing 36 World of Warcraft accounts on 11 different computers at the same time. He is his own raid group. "It costs me exactly $5711 in subscription costs per year with 36 accounts on the 6 month pay schedule," he writes. "Not bad considering I'm looking at it like it's a hobby and there are more expensive hobbies out there than World of Warcraft."

Rockgod writes "Google Analytics Senior Manager Brett Crosby unveiled the tool, called Google Website Optimizer, this morning at the eMetrics summit in Washington D.C. If you find web site traffic heat maps like CrazyEgg, ClickDensity or Google Analytics' own heat map interesting, this looks like the next generation of that kind of tool. If Google's Website Optimizer can score high on usability, I expect it to be a big hit with small and medium size website publishers."