Actually, they are not attempting to put an official channel on the name and idea of Anonymous.
They are creating a centralized news site where news about Anonymous and Anonymous operations and be aggregated, discussed, posted etc. I also can't agree with your predictions that the site will be "controlled, or shut down, or censored" -- and how exactly will people get the idea Anonymous has sold out? By creating a legitimate media outlet, it's more like they're gaining more awareness...
You don't speak for Anonymous, so let's not go spouting ignorant rubbish about it selling out and what it does or does not support. I hear the bell ringing kiddo, it's time for class.