Now, if MSFT, say, goes through and buys just the Yahoo Search division, it sounds like Yahoo is free to go become a content/media/etc. company free of worrying about Google and search.
My question: who gets domain over the homepage, Yahoo.com? If Yahoo retains Yahoo, but MSFT owns the little search box on the page, then who decides how prominently the search is featured on the homepage, how it is integrated into the content, etc.? Yahoo would have incentive to make the content front and center, and who cares about the search box...
It might be hard for MSFT to integrate all of Yahoo, but it's even harder for MSFT to integrate part of Yahoo...
I still expect a full acquisition to occur. Whether its $32, $33, or $34 or something else, we'll see...
Serving coffee on aircraft causes turbulence.