Comment Re:Love the idea (Score 1) 163
Add to it the fact that it will probably not work - to those using it as "medicine" it's only the real deal or nothing. Unless you are able to flood the market entirely and use "an offer you can't refuse" deals with so much fake stuff that it's impossible for the poachers to sell their stuff.
The people smuggling the horns aren't exactly the most ethical businessmen. If you can sell them a fake horn for half the price they'll keep the profit, pass it on as real to the consumer, and the poachers might not be able to compete.
There will still be a few "legitimate" supply chains making sure they're getting the real deal, but it could put a lot of poachers out of business.