I couldn't agree more. The last 3 movies I've seen in a theater were without exception ruined by either other movie-goers, or another factor like idiotic theater staff or sticky floors. I LOVE movies, but I'm almost to the point of swearing off going to the cinema.
I might or might not pirate movies from time to time, but if I did, the vast majority of them would be movies I've seen before, usually in the theater. While I wouldn't be paying for these hypothetical movies, it is a matter of convenient acquisition of movies, so that I can access them anytime I want and watch them at my convenience.
I DO pay for a Netflix subscription. Which, when combined with my XBox, allows me to access a lot of movies at almost the same convenience factor of the ones sitting on my hard drive. This is an example of turning someone who might or might not have pilfered the occasional torrented movie into someone paying a fair price for a fair shake. Netflix does include a measure of DRM, essentially making it impossible (that I am aware of) to copy the streamed moves to disc- or if you can, it would equate to copying a song off the radio-post stream and all that. However, Netflix applies this DRM without making me feel like a criminal for trying to access my content in a normal manner.
This is the ONLY example of a major media outlet actually taking advantage of new technologies to expand their offerings. But I think that has a large part to do with the fact that Netflix IS the new technology. I'm sure Blockbuster would love to claim the part of the victim of new technology of they had a foot to stand on. From what I hear, they are circling the drain these days as a direct result of Netflix' market share.