Yeah. Must be the buyers who are braindead, not people like yourself (and CmdrTaco) who can't see what Apple actually does bring to the table.
I fell for the hype and bought a first generation iPhone when Apple knocked $200 off the price. Because, what do you know, at the time they weren't actually selling like hotcakes.
Let's not forget, back then it didn't run apps, couldn't record video, had no stereo bluetooth, didn't do MMS and maxed out at EDGE speeds (when even dumbphones were beginning to ship with 3G). The battery life was lackluster, the reception and call quality was abysmal. Sure, mobile Safari was pretty awesome at the time compared to the competition - when it wasn't constantly crashing, that is.
Fast forward to today and while my phone is still technically an "iPhone", it bears only a superficial resemblance to the original model that I frequently found myself cursing at, back in the day. The battery life is tolerable, reception and call quality is excellent. The screen size has been increased and the pixel density has doubled. The cellular data connection is faster than my cable modem at home. Web pages render in the blink of an eye and Safari only seems to crash on me once in a blue moon. I don't feel like I'm missing out on any essential features - stereo bluetooth, MMS, front facing camera, 1080p video recording, the gang's all here. Heck, it even has a feature of dubious value which I don't even use - a fingerprint reader.
The Apple Watch could have some potential, but you'd be idiotic to believe that potential will be realized on first generation hardware. I've been burned enough times on first generation Apple products (Mac Mini, iPhone and the iPad) that I've decided to sit this one out. But hey, the way I look at it is: the idiots buying this thing today are subsidizing the development costs of the future model I might someday actually want.
Oh, who am I kidding? I loathe wearing a watch and I don't need one to tell me to look at my phone. The damn thing may as well be a pocket pager, for all intents and purposes.