The same way that gas stations in the 70's tried to sell gas in liters. People just thought, divide by four, but since there are more than 4 liters in a gallon, they though they were getting ripped off when in many cases they were saving a bit of cash. America just isn't ready for that sort of progress.
However, for standard programming you really have to see if the cost is justified. For me, an Antenna + netflix is more than enough. I think the traditional model will always appeal to some, but it's nice to see that a la carte options are available if that is all you need/want.
Our OS who art in CPU, UNIX be thy name. Thy programs run, thy syscalls done, In kernel as it is in user!