Comment Very uneducated article. (Score 1) 786
Anyone that has studied marketing at all would know that New Coke was a way to replace sugar with corn syrup in Coke and not have a back lash. Introducing New Coke for a few weeks forced customers to beg for old Coke back. When Coke Classic was brought to market, no one complained about Corn Syrup because it was so close in task to the original.
Comparing Coke's brilliant idea to trick people into accepting change to Microsoft's blunder makes no sense!