The ad says that Oracle will aim for tight integration with its database. That might be less welcome news for those people who do not use it for Oracle databases.

Reminds me of the Dutch blasphemy law in the 1970s. The time spirit had become liberal, but there were still those old laws. So they prosecuted some writers who had written blasphemous books (if I remember well in one God had sex with a donkey). The writers were condemned to some fine. But the free publicity for their books had been such that they didn't care at all.