Submission + - The Retailing of Blu-ray and HD-DVD
Pieroxy writes: "Besides technical aspects such as bitrate, capacity and backward compatibility with regular DVD players, the way both technologies are presented in the retail stores is a critical factor of how successful they will be. Projectorcentral.com has a nice article on the subject. From the article:
We have visited over a dozen retail stores in the past month, including big chain stores like Best Buy, Fry's Electronics, Ultimate Electronics, Sears, and Tweeter. And with rare exceptions, the story is similar from store to store. Blu-ray is being featured as the premium solution, and HD-DVD is being downplayed as the cheaper and lower performance alternative.
Does HD-DVD even stand a chance if the regular salesman spends its time convincing consumers that it is lower resolutions, has lower titles available, is worse than Blu-Ray?"
We have visited over a dozen retail stores in the past month, including big chain stores like Best Buy, Fry's Electronics, Ultimate Electronics, Sears, and Tweeter. And with rare exceptions, the story is similar from store to store. Blu-ray is being featured as the premium solution, and HD-DVD is being downplayed as the cheaper and lower performance alternative.
Does HD-DVD even stand a chance if the regular salesman spends its time convincing consumers that it is lower resolutions, has lower titles available, is worse than Blu-Ray?"
