The basic defense from them is.. how ARE they liable?
Kickstarter's claim is that they're merely providing a platform, that they conditionally charge for the use of that platform, but that what it's actually used for is not really any of their concern. They also carefully word that backers aren't really investing, that they're basically just throwing money at a person at the hopes of getting something - while at the same time saying that getting that something is required, but that they're no party in it and that backers will just have to fall back to plain ol' contract law with the contract being between the backers and the project creators.
( Also keep in mind that recently they actually dropped a bunch of their rules - though that's more from pressure of other crowdfunding sites and all the bad press Kickstarter has gotten lately for actually policing their rules, than that they wanted to. )
I can think of 3 lawsuits that have happened that involved KickStarter in one way or another:
1. Hanfree - a sort of iPad stand, in which a backer who also happened to be an attorney sued on principle because the project creator burnt through the money (on what? no idea), stopped communicating, and then buggered off. I don't think Kickstarter was named as a defendant. If I recall correctly, that lawsuit also went nowhere fast because the project creator defaulted into bankruptcy.
http://venturebeat.com/2013/01...
2. The WA AG's case (complaint handling) against a project creator. That's ongoing, but as far as I know Kickstarter hasn't been named a defendant there either.
http://www.pcworld.com/article...
3. The 3D Systems case. This was a patent case brought against Formlabs, but initially also named Kickstarter as a defendant because Kickstarter took a 5% cut and promoted the project through their site. Kickstarter was later dropped as a defendant, however.
http://www.insidecounsel.com/2...
So I'm afraid your 5-step program probably isn't going to work on account of Kickstarter absolving themselves from any responsibility, and apparently having the law on their side (until proven otherwise).
On the up side, your 5-step program really only needs to be 3 steps.
1. post not entirely obviously crap Kickstarter but just something that's popular.. like wallets, multitools, iThing covers, 3D printers, custom pens, etc. for which you already know there exists an eager audience.
2. make goal (helps setting it to a realistic level)
3. run off with the money aka profit!!!
Or even two steps, if you don't mind setting up a crowdfunding website and going head-to-head with Kickstarter/indiegogo/rockethub/etc.