Submission + - Adblock Plus Reduces University Network Bandwidth Use By 40 Percent
Mickeycaskill writes: Simon Fraser University in British Colombia, Canada claims it saved between 25 and 40 percent of its network bandwidth by deploying Adblock Plus across its internal network.
The study tested the ability of the Adblock Plus browser extension in reducing IP traffic when installed in a large enterprise network environment, and found that huge amounts of bandwidth was saved by blocking web-based advertisements and video trailers.
The experiment carried out over a period of six week, and involved 100 volunteers in an active enterprise computing environment at the university. The study’s main conclusions were that Adblock Plus was not only effective in blocking online advertisements, but that it “significantly” reduced network data usage.
Although the university admits there are some limitations of the study, it suggests that the reduced network data demand would lead to lower infrastructure costs than a comparable network without Adblock Plus.
The study tested the ability of the Adblock Plus browser extension in reducing IP traffic when installed in a large enterprise network environment, and found that huge amounts of bandwidth was saved by blocking web-based advertisements and video trailers.
The experiment carried out over a period of six week, and involved 100 volunteers in an active enterprise computing environment at the university. The study’s main conclusions were that Adblock Plus was not only effective in blocking online advertisements, but that it “significantly” reduced network data usage.
Although the university admits there are some limitations of the study, it suggests that the reduced network data demand would lead to lower infrastructure costs than a comparable network without Adblock Plus.
