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Google

People Trust Yahoo! and Google For the Brands 95

amigoro writes "Here's an interesting experiment: Copy Google results pages from four different e-commerce queries. Tell 32 test subjects who are going to evaluate the results that the results were from four different search engines: Google, MSN Live Search, Yahoo! and an in-house engine created for the study. Then see which ones they rate as the best. As it turns out Google and Yahoo! win hands down, proving that even on the Internet it's all about branding."
Google

Google Desktop Now on Linux 293

mytrip writes "Google was set to launch late on Wednesday a beta version of Google Desktop search for Linux in a sign of encouragement by the search giant for Linux on the desktop. Google Desktop allows people to search the Web while also searching the full text of all the information on their computer, including Gmail and their Web search history. Because the index is stored locally on the computer, users can access Gmail and Web history while offline."
Science

Giant Microwave Turns Plastic Back to Oil 555

An anonymous reader writes "From the newscientist article: "Key to GRC's process is a machine that uses 1200 different frequencies within the microwave range, which act on specific hydrocarbon materials. As the material is zapped at the appropriate wavelength, part of the hydrocarbons that make up the plastic and rubber in the material are broken down into diesel oil and combustible gas.""
Communications

All Things iPhone 380

With the iPhone release coming soon there is no shortage of stories being submitted. Here is an overview of all of its features and specifics on its technical workings. A list of applications is out and still growing. There are warnings however that some applications and peripherals won't be ready or compatible in time for the release. Finally with all the hype associated with the iPhone, we have a reminder of some previous Apple products that ended with a whimper instead of a roar.
Google

Submission + - Vendors fudging prices for Froogle, others

An anonymous reader writes: I recently stumbled across a case of an online vendor adjusting it's prices based on url referral; notably, SoftwareMedia.com, but I've noticed similar (though harder to trace) activity from other large vendors such as Dell and Amazon.

Take a look at this page: Exchange Software, then find it again through Froogle. Once you access the SoftwareMedia site through the Froogle link, they update (generally lower) their prices to match those found on Froogle. Accessing the exact same page after going through Froogle results in an entirely different set of prices. (In my case, Exchange 2003 Enterprise was 'discounted' by a whopping $1260)

Is SoftwareMedia trying to make Froogle Fudge? Should this sort of activity be allowed? Should users be presented with two different pages depending on referral? Shouldn't all users be presented with the same set of prices?
Privacy

Submission + - YouTube Takedowns: Any 15-year old can do it

BillGatesLoveChild writes: Recently Slashdotters wondered how easy it would be to take down YouTube videos. Wonder no longer:

A 15-year old Australian Boy with nothing more than a HotMail account emailed YouTube saying he was the "Australian Broadcasting Corporation" and under the DMCA ordered YouTube to take down hundreds of videos. They did without immediately and without question. YouTube did not try and call the ABC back, nor ask why the email came from Hotmail. Given Cringely's recent report which lead to Slashdotters asking the question, YouTube seem remarkably slow to learn. How many more DMCA attacks will there be before they get the message?

Many of the Video's were from the ABC's The Chaser, including one where a prankster rolling a cigar asked Senator Hillary Clinton if he could be her new intern. The Chaser Staff were impressed with the youngster, "I don't think we should prosecute him — we should probably hire him."
The Almighty Buck

Submission + - "What If All the Ice Melts?" Myths and Rea

petrus4 writes: "What If All the Ice Melts?" Myths and Realities is an article which features images of what the globe would look like if all of the ice (both land and sea) on the planet melted, leading to a sealevel rise of around 66 meters. The change shown in global geography is surprisingly unremarkable, and the analysis seems sound, making this article a sober and very useful counter to some of the more hysterical FUD which has been circulated in relation to global warming.

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